{"id":22583,"date":"2013-05-01T07:27:28","date_gmt":"2013-05-01T12:27:28","guid":{"rendered":"http:\/\/www.davidbordwell.net\/blog\/?p=22583"},"modified":"2020-08-01T16:46:04","modified_gmt":"2020-08-01T21:46:04","slug":"atmos-all-around-a-guest-post-by-jeff-smith","status":"publish","type":"post","link":"https:\/\/www.davidbordwell.net\/blog\/2013\/05\/01\/atmos-all-around-a-guest-post-by-jeff-smith\/","title":{"rendered":"Atmos, all around: A guest post by Jeff Smith"},"content":{"rendered":"<p><a href=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Bear-Merida-1a-600.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-22650\" title=\"Bear Merida 1a 600\" src=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Bear-Merida-1a-600.jpg\" alt=\"\" width=\"600\" height=\"254\" srcset=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Bear-Merida-1a-600.jpg 600w, https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Bear-Merida-1a-600-150x63.jpg 150w, https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Bear-Merida-1a-600-500x211.jpg 500w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><\/p>\n<p><em>Today we have a guest entry by our friend and colleague <strong><a href=\"https:\/\/commarts.wisc.edu\/people\/jpsmith8\" target=\"_blank\" rel=\"noopener\">Jeff Smith<\/a><\/strong>. Jeff teaches here at the University of Wisconsin&#8211;Madison in the Film Studies area. He&#8217;s an expert on cinema sound, particularly music. His book <a href=\"http:\/\/www.amazon.com\/The-Sounds-Commerce-Jeff-Smith\/dp\/023110863X\/ref=sr_1_1?ie=UTF8&amp;qid=1365701631&amp;sr=8-1&amp;keywords=jeff+smith+sounds+of+commerce\" target=\"_blank\" rel=\"noopener\"><strong>The Sounds of Commerce: Marketing Popular Film Music<\/strong><\/a> is a trailblazing explanation of the ties between 1960s Hollywood and the music industry. It combines analysis of scoring with discussions of business decisions that shaped audience&#8217;s response to movie soundtracks. His forthcoming book is on how critics have understood the impact of the HUAC hearings and the Hollywood Blacklist, with emphasis on films that seem to comment on Cold War politics. <\/em><\/p>\n<p><em>Jeff has written extensively on sound practices in contemporary American cinema.\u00a0<\/em><em>What better person to explain and analyze the newest sound technology in Hollywood movies?<\/em><\/p>\n<p>Director Peter Jackson calls it \u201cthe completely immersive sound experience that filmmakers like myself have long dreamed about.\u201d\u00a0 Mark Andrews, who made his feature film directorial debut with Pixar\u2019s <em>Brave<\/em>, says, \u201cIt\u2019s more 3D than 3D images.\u201d\u00a0 \u201cIt\u201d is Dolby Atmos, a new cinema sound system that promises to change the way you see and hear movies.\u00a0 Does it?<\/p>\n<p>&nbsp;<\/p>\n<p><strong>The buzz<\/strong><\/p>\n<p><a href=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Atmos-log-400.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-22586\" title=\"Atmos log 400\" src=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Atmos-log-400.jpg\" alt=\"\" width=\"400\" height=\"238\" srcset=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Atmos-log-400.jpg 400w, https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Atmos-log-400-150x89.jpg 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/a><\/p>\n<p>Dolby Atmos made its debut with <em>Brave <\/em>at last year\u2019s Los Angeles Film Festival.\u00a0 A handful of scenes from earlier films, including <em>Rise of the Planet of the Apes<\/em> and <em>The Incredibles<\/em> had been test-mixed in the new Atmos system for demonstration purposes.\u00a0 But <em>Brave<\/em> is the first film to use the new platform from start to finish.<\/p>\n<p>If you haven\u2019t heard of Dolby Atmos, you\u2019re not alone.\u00a0 When <em>Brave <\/em>opened, there were only fourteen theatres in the country that were capable of showing the film in Atmos.\u00a0 These tended to be high-end movie theatres, such as AMC\u2019s six Enhanced Theatre Experience venues, which typically charge a premium ticket price.<\/p>\n<p>The list of theatres wired for Atmos has grown since then, but the number remains quite small.\u00a0 At this point, there are 37 theatres in the U.S. that feature Dolby Atmos, a tiny fraction of the country\u2019s nearly 40,000 screens.\u00a0 A little more than a third of these theatres are located in California.\u00a0 Approximately another third are clustered in just five states: Florida, Illinois, New York, Texas, and Washington.\u00a0 Most of these theatres are in the suburbs of major metropolitan areas.\u00a0 True, the recently opened Palms Theatre in Muscatine, Iowa (population 22,886) incorporated an Atmos system in its XL Digital Auditorium, but presumably it was part of its building plan.\u00a0 For existing theatres, an upgrade carries a hefty price tag of between $30,000 and $100,000. So Dolby Atmos may not be coming soon to a theatre near you.<\/p>\n<p>Yet more and more films are being mixed for Atmos.\u00a0 Dolby has announced that more than twenty films will feature the new platform in 2013, a significant increase over the twelve films distributed with this format in 2012.\u00a0 The roster includes three of the most eagerly anticipated studio tentpoles of the summer season: Paramount\u2019s<em> Star Trek Into Darkness, <\/em>Pixar\u2019s <em>Monsters University<\/em>, and Warner Bros. Superman reboot, <em>Man of Steel.\u00a0 <\/em>Still, does the new system justify the expensive theatre conversions and the higher ticket prices that will follow?<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Two channels. Then five + one. Now, how about sixty?<\/strong><\/p>\n<p><a href=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Dolby-Digital-copy-500.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-22590\" title=\"Dolby-Digital-copy 500\" src=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Dolby-Digital-copy-500.jpg\" alt=\"\" width=\"500\" height=\"199\" srcset=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Dolby-Digital-copy-500.jpg 500w, https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Dolby-Digital-copy-500-150x59.jpg 150w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/a><\/p>\n<p><em>Dolby Digital Surround 5.1.<\/em><\/p>\n<p>According to the Dolby website, Atmos grew out of the company\u2019s efforts to introduce Dolby 7.1.\u00a0 For years, the flagship for Dolby\u2019s digital surround sound technology was their 5.1 system.\u00a0 The digit 5 referred to the number of channels that could be used by sound mixers: three channels for speakers behind the screen (left, center, and right) and two channels for all the surround speakers that line the side and back walls of the auditorium (left surround and right surround).\u00a0\u00a0 The .1 in 5.1 refers to the Low Frequency Effects channel (LFE) that sent sounds between 3 to 120 Hz to a subwoofer located behind the screen in the front of the auditorium.\u00a0 These low-frequency sounds trigger acoustic vibrations that add a kinesthetic kick to onscreen explosions and car crashes.<\/p>\n<p><a href=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Dolby-7-500.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-22593\" title=\"Dolby-7 500\" src=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Dolby-7-500.jpg\" alt=\"\" width=\"500\" height=\"188\" srcset=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Dolby-7-500.jpg 500w, https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Dolby-7-500-150x56.jpg 150w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/a><\/p>\n<p>With\u00a0<em>Toy Story 3\u00a0<\/em>in 2010, Dolby introduced two additional channels to their 5.1 platform.\u00a0 The 7.1 system subdivides the surround speakers.\u00a0 Instead of two channels for the surrounds (left surround and right surround), Dolby 7.1 offers sound mixers four channels (left side surround, left rear surround, right side surround, and right rear surround).<\/p>\n<p>Dolby 7.1 came fairly late to the game, however.\u00a0 Sony already had introduced its own 7.1 system in 1993 with the premiere of John McTiernan\u2019s<em>\u00a0Last Action Hero<\/em>.\u00a0 Yet despite the eight-channel capability of Sony Dynamic Digital Sound, (SDDS), it never really caught on, largely because of the added expense of executing a 7.1 sound mix in addition to the standard 5.1 one.\u00a0 To date, more than 1400 films were mixed for the six-channel version of SDDS.\u00a0 Only 97 films received an eight-channel mix.<\/p>\n<p>In the 2000s, Sony gradually began to phase out its 7.1 system.\u00a0 Filmmakers stopped building eight-channel mixes in SDDS in 2007.\u00a0 Moreover, about ten years after introducing SDDS, Sony stopped manufacturing decoders for SDDS content, citing decreased demand.\u00a0 SDDS had always lagged behind its competitors in the battle for screens, so Sony\u2019s decision was not terribly surprising.\u00a0 Although new films continue to be mixed in SDDS to meet the needs of exhibitors that continue to use the system.\u00a0 Most theatre owners have replaced SDDS with one of Dolby\u2019s systems.\u00a0 \u00a0Sony promised exhibitors it would continue to make parts and service for current SDDS products available until 2014. \u00a0But the electronics giant acknowledged that it was shifting its attention to digital cinema technologies that were already in development.<\/p>\n<p>Considering Sony\u2019s history and exhibitors\u2019 reluctance to upgrade to an eight-channel system, it\u2019s surprising that in 2010, Dolby would launch its own 7.1 counterpart. But maybe not so surprising, because Dolby\u2019s new channels were differently placed. \u00a0Sony\u2019s 7.1 system had added channels to the speakers behind the screen. Instead of three front channels (left, center, and right), SDDS had five (left, left center, center, right center, and right).\u00a0 These extra sound sources probably made little difference to most moviegoers.\u00a0 Adding channels behind the screen made for smoother panning of sounds that seem to move across the space depicted in a shot, but it did nothing to increase the sense of spatial immersion.<\/p>\n<p>In contrast, Dolby added its two extra channels to the surround areas. Its 7.1 platform treats the interior of the theatre as seven spatially distinct zones.\u00a0 The additional channels in the surround array enables mixers to position sound elements more precisely.\u00a0 This \u201czoning\u201d of the surrounds offers mixers a wider variety of options for the placement of sounds, and it more closely approximates the way that sounds in real life come at us from several different directions.<\/p>\n<p>Now Dolby Atmos pushes the premises of this aspect of Dolby 7.1 to the nth degree.\u00a0 While Dolby 7.1 makes a leap from six channels to eight channels, Dolby Atmos makes a leap from eight channels to <em>sixty-four<\/em> channels, a gigantic change from all of Atmos\u2019 predecessors.\u00a0 Using the old nomenclature that described the sound platform as a ratio of speaker channels to LFE channels, we might call Dolby Atmos \u00a0a 62.2 system!\u00a0 It offers more than sixty separate and distinct speaker channels as well as an optional channel for additional subwoofers located in the back corners of the auditorium.\u00a0 More importantly, with the vastly expanded number of speaker channels, Atmos enables mixers to position a single sound element in the theatre with unprecedented clarity and precision.<\/p>\n<p>Say you have a screen door banging in the wind. In Dolby 5.1, if a mixer wanted to send that banging noise to the right surrounds, it went to every speaker in the array.\u00a0 In effect, it wouldn\u2019t sound like a single door, but rather several doors banging in unison.\u00a0 In Atmos, however, if a mixer wants to position that banging sound in a particular part of the auditorium, he can treat it in a manner analogous to the way it would be heard in the real world.\u00a0 The sound is emitted from a single point of origin and is heard as a<em> punctual<\/em> effect rather than as aural ambience emanating from a broader area of the theatre.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>All about the panning<\/strong><\/p>\n<p>Beyond its multiplication of channels, Dolby Atmos \u00a0addresses certain limitations in earlier platforms.\u00a0 Simplifying a bit, we can say that for content providers Atmos is \u201call about the panning.\u201d\u00a0 Atmos adds a couple of speakers on each side that are placed close to the screen to facilitate smoother pans for sounds that move from onscreen to offscreen.<\/p>\n<p>The surround speakers in Atmos have a frequency range that closely matches that of the speakers behind the screen.\u00a0 This aspect of Atmos addresses a common complaint about more traditional digital surround systems.\u00a0 In those, the surround speakers have a narrower frequency range than the front ones. As a result, when sounds were panned from onscreen to offscreen, the audience could hear changes in timbre and fidelity. The extra subwoofers in Atmos ameliorate this problem since they help to \u201cbass manage\u201d the surrounds, thereby allowing sounds in them to have a much \u201cfatter\u201d low end.<\/p>\n<p>Besides adding subwoofers to increase the number of LFE channels, theatre owners have the option of adding left center and right center channels to the speakers behind the screen.\u00a0 This allows for smoother pans of sounds made by characters or objects that move across the screen.\u00a0 In this respect, Atmos combines the best features of Dolby 7.1 and Sony\u2019s eight-channel system.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Up in the air<\/strong><\/p>\n<p><a href=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Atmos-graphic-hobbit-1-500.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-22603\" title=\"Atmos graphic hobbit 1 500\" src=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Atmos-graphic-hobbit-1-500.jpg\" alt=\"\" width=\"500\" height=\"236\" srcset=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Atmos-graphic-hobbit-1-500.jpg 500w, https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Atmos-graphic-hobbit-1-500-150x70.jpg 150w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/a><\/p>\n<p>In platforms like Dolby 5.1, sound is situated almost entirely on one plane.\u00a0 The speakers behind the screen are at roughly the same height as are the surround speakers that line the sides and back wall of the auditorium.\u00a0 Dolby Atmos expands the auditory field by adding speakers to the theatre\u2019s ceiling.<\/p>\n<p>These additional speakers create an overhead sound plane, which enhances the sound mixer\u2019s ability to localize sounds in the auditorium.\u00a0 In real life, of course, we hear all kinds of things overhead&#8211;bird calls, airplanes, building construction.\u00a0 Although mixers can use these ceiling speakers for sounds that are important in the story that unfolds onscreen, Dolby\u2019s literature usefully reminds us that overhead ambient sound can enrich a film\u2019s setting.\u00a0 A chirping cricket placed in one of the overhead speakers can convey the feeling of sitting at night beneath a forest canopy.<\/p>\n<p>Admittedly, this new feature of Atmos technology merely represents a refinement of something filmmakers could do before.\u00a0 But previous sound technologies suggested an overhead sound plane through a psychological illusion.\u00a0 When the characters in <em>Das Boot<\/em>, for example, hear the pinging sounds of a British destroyer\u2019s sonar system above their submarine, we might hear that sound originating above our heads.\u00a0 Yet its point of origin is no different from any other sounds that we hear in <em>Das Boot<\/em>.<\/p>\n<p><a href=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Das-Boot-1-400.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-22595\" title=\"Das Boot 1 400\" src=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Das-Boot-1-400.jpg\" alt=\"\" width=\"400\" height=\"232\" srcset=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Das-Boot-1-400.jpg 400w, https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Das-Boot-1-400-150x87.jpg 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/a>\u00a0 \u00a0 \u00a0<a href=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Das-Boot-2-400.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-22596\" title=\"Das Boot 2 400\" src=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Das-Boot-2-400.jpg\" alt=\"\" width=\"400\" height=\"232\" srcset=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Das-Boot-2-400.jpg 400w, https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Das-Boot-2-400-150x87.jpg 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/a><\/p>\n<p>Characters\u2019 upturned gazes bias our response as we watch them anxiously awaiting the detonations of the depth charges released by the destroyer.<\/p>\n<p>The extra surround channels and the overhead sources all create a more enveloping ambience and more punctual sound events\u2014ultimately, a more realistic aural environment. \u00a0Dolby\u2019s innovations should be especially appealing for films projected in 3-D. Atmos, as its proponents note, offers a 3-D sound to match 3-D picture.<\/p>\n<p>Is the recent popularity of 3-D cinema, though, the only factor in Dolby\u2019s push to get more exhibitors on board with Atmos?\u00a0 Curiously, it comes right on the heels of Dolby\u2019s introduction of its 7.1 system.\u00a0 Over the years, Dolby has continually pressed its R &amp; D division to develop new sound technologies.\u00a0 But, in bringing both Dolby 7.1 and Atmos to the marketplace in about a two-year time span, I still have to wonder, \u201cWhy now?\u201d<\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p><strong>Backward compatibility<\/strong><\/p>\n<p><a href=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Kill-Bill-2-500.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-22607\" title=\"Kill Bill 2 500\" src=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Kill-Bill-2-500.jpg\" alt=\"\" width=\"500\" height=\"775\" srcset=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Kill-Bill-2-500.jpg 500w, https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Kill-Bill-2-500-96x150.jpg 96w, https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Kill-Bill-2-500-193x300.jpg 193w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/a><\/p>\n<p>Fans of Atmos argue that it represents nothing less than a paradigm shift for cinema sound technology.\u00a0 That may prove to be true if more exhibitors decide to invest in it.\u00a0\u00a0 But if we are witnessing a paradigm shift, it is one made possible by another paradigm shift, one of even greater historical import.\u00a0 I\u2019m thinking here of the sweeping change that took place as theatres changed to digital projection.<\/p>\n<p>David has written extensively on this topic, and you can find his account of this change in his e-book, <em>Pandora\u2019s Digital Box<\/em>, a recasting of several blog entries under that name. Actually, the shift to digital projection didn\u2019t demand Atmos.\u00a0 But it certainly made it possible.<\/p>\n<p>Look closely at a single frame of 35mm film.\u00a0 Like an archeological record, it preserves thirty-plus years of cinema sound innovation. Left of the picture area, you can see the twin optical sound stripes, encoded as wavy lines, that are used for older Dolby Stereo systems.\u00a0 Dolby continually refined its initial four-channel stereo system, ultimately introducing Dolby SR in 1986 as the last generation of its signature noise-reduction technology.\u00a0 (The SR stands for Spectral Recording.)\u00a0 These optical stripes on a 35mm print are still necessary for any theatre still using analog sound.<\/p>\n<p>Just to the right of these optical stripes you can see dashed white lines used for DTS time code.\u00a0 DTS is a digital surround sound technology that uses compact discs to store and play back the film\u2019s audio.\u00a0 The white lines maintain sync between picture and sound.<\/p>\n<p>On the extreme left and right edges of the film strip, outside the perforations, is a speckled light blue stripe. That encodes the audio data for SDDS playback.\u00a0 The information in the two stripes is redundant, but that\u2019s necessary because SDDS is decoded by a sound reader that mounts on the top of a 35mm projector.\u00a0 By putting the information on both sides of the frame, Sony\u2019s design avoids any potential problems in threading the SDDS decoder.<\/p>\n<p>Lastly, in between the sprocket holes on the left side, you can see the audio information for Dolby Digital.\u00a0 Like the SDDS stripes, these gray patches of Dolby Digital audio are encoded as data blocks that are read by a digital sound head. They send the information to a Dolby Cinema Sound Processor.<\/p>\n<p>In our 35mm strip, a huge amount of audio information, along with the film image itself, is jammed into a space that\u2019s less than an inch and a half wide. Throughout the 1990s and 2000s, this \u201cquad track\u201d \u2013 that is, one analog system and three digital formats \u2013 proved to be very versatile. The audio could be played back in any theatre, regardless of the particular type of sound system that is used.\u00a0 The quad track allowed studios to avoid the distribution nightmare of having to match prints to screens using different audio systems.\u00a0 The one-size-fits-all approach also enabled multiplex exhibitors to move a print from one screen to another without worrying about compatibility.<\/p>\n<p>But suppose we had to add another type of audio data to 35mm film, one that is capable of supporting more than sixty different audio channels.\u00a0 There just isn\u2019t enough empty space on a 35mm print to make such an innovation possible.\u00a0 So even if Dolby\u2019s engineers envisioned the potentiality of an overhead sound plane and of a cinema sound processor capable of supporting 64 different outputs, there was no practical way to add the audio information needed for Dolby Atmos and retain the compatibility offered by the quad-track 35mm.<\/p>\n<p>Enter the Digital Cinema Package.\u00a0 With the large-scale conversion to digital projection, the prospect of innovating a system like Dolby Atmos suddenly took on new life.\u00a0 The audio files for Dolby Atmos are embedded in the DCP alongside the files for 5.1 and 7.1.\u00a0 Like the audio in 35mm film, the DCP is designed for maximum compatibility.\u00a0 The Dolby Atmos files are ingested into the theatre\u2019s server along with all of the other audio and picture files found in a DCP.\u00a0 But for any theatre that is not wired for Atmos, the server simply ignores the Atmos files and uses the main audio track file for standard playback.\u00a0 More importantly, if there is any communication problem between the server and the Atmos sound processor, the system simply reverts to a Dolby Surround 7.1 or 5.1 mix, ensuring that a show can continue without delay.\u00a0 Even more impressively, the Atmos system even detects a damaged speaker or amplifier.\u00a0 Its flexible rendering system automatically works around the faulty component, sending the necessary audio data to other parts of the replay chain.\u00a0 So a show will continue despite a technical problem, and a narratively important sound effect or line of dialogue will not be lost due to a damaged speaker or amplifier.<\/p>\n<p>The backward compatibility found in the Atmos system has long been an aspect of Dolby\u2019s business strategy.\u00a0 When Dolby introduced its four-channel Stereo technology in 1975, it did so in a way that accommodated the needs of theatre owners who wanted to retain their existing sound systems.\u00a0 Dolby Stereo used a matrix system that mixed four channels of audio information down to the binaural optical stripes found on a standard 35mm print.\u00a0 After the projector\u2019s sound head read these optical soundtracks, the information contained in them was then sent to a sound processor that \u201cunpacked\u201d the binaural stereo and sent the signals to the appropriate speakers in the auditorium.\u00a0 Dolby\u2019s matrixing system, though, was prone to certain amount of cross-talk between the screen channels, and it occasionally caused a sound to be sent to the wrong output in the four-channel mix.<\/p>\n<p>As a company concerned about backward compatibility, Dolby was willing to live with trade-offs. On one hand, the Dolby matrixing system avoided the kinds of format complications found in multi-channel systems that used magnetic striping.\u00a0 On the other hand, because of the potential for bleed between channels, some sound editors were reluctant to experiment with directional sounds in Dolby Stereo mixes.\u00a0 In practice, the surround channel in Dolby Stereo was reserved mostly for ambient noise, things that added texture to a film\u2019s aural environment but that did not flaunt the precise directionality made possible by multi-channel playback.<\/p>\n<p>Sound historians Jay Beck and Mark Kerins point out that such timidity has also characterized a good deal of sound work in the Digital Surround era. Contemporary sound designers strive to create immersive audio environments for films, but they also opt not to localize specific sounds that would draw our eyes away from the screen. \u00a0In particular, designers shy away from assigning sudden loud sounds to the rear surround channels.\u00a0\u00a0 Because the sound originates behind the audience, viewers are likely to be startled, which can be inappropriate to the mood of the story. Worse, the audience may turn to see what caused the unexpected noise. This is called the\u00a0 \u201cexit-door\u201d effect, because it pulls the viewer out of the story as if somebody had slammed the emergency exit.<\/p>\n<p>Sound editors are much bolder about localizing individuated or punctual sounds in an Atmos mix.\u00a0 With 64 different channels to play with, Atmos offers myriad possibilities for audio experimentation.\u00a0 For content-providers, Atmos presents a \u201cbrave new world\u201d for cinema sound.\u00a0 But this leads to a larger question: What is it like to see a film in Atmos?<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Multi-channel sound with a Scottish lilt<\/strong><\/p>\n<p><a href=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/el-capitan-2-400.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-22598\" title=\"el-capitan-2 400\" src=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/el-capitan-2-400.jpg\" alt=\"\" width=\"400\" height=\"298\" srcset=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/el-capitan-2-400.jpg 400w, https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/el-capitan-2-400-150x111.jpg 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/a><\/p>\n<p>While I was in Los Angeles last August doing research, I decided to spend a sunny Sunday morning at the movies.\u00a0 The City of Angels has a bevy of terrific movie theatres showing Hollywood\u2019s latest, but the choice was easy. I headed to see Pixar\u2019s <em>Brave<\/em> at Hollywood\u2019s El Capitan Theatre, then one of only ten theatres in the country wired for Dolby Atmos.<\/p>\n<p>El Capitan opened in 1926 as one of three theatres run by legendary showman Sid Grauman.\u00a0 Unlike Grauman\u2019s nearby Egyptian and the famous Chinese Theatre, El Capitan was a venue for live performances.\u00a0 After a decline in attendance in the late 1930s, El Capitan was refurbished and reopened as the Hollywood Paramount Theatre.\u00a0 For several years, it remained a flagship for Paramount Pictures until the late 1940s, when the U.S. Supreme Court and the Justice Department forced all of the studios to divest their exhibition holdings.\u00a0 Until 1991, El Capitan was owned and managed by a series of different companies, including the Pacific Theatres Circuit.<\/p>\n<p>That all changed in the late eighties when Disney offered to lease El Capitan from Pacific Theatres with an eye toward using it as a venue for premiering new films.\u00a0 Disney spent millions restoring the theatre\u2019s original d\u00e9cor, although it seems to have been \u201cimagineered\u201d into a faux 1920s picture palace, complete with a Mighty Wurlitzer organ.\u00a0 Disney also restored El Capitan\u2019s original name perhaps in an effort to sever the theatre from its earlier associations with Paramount.\u00a0 El Capitan is now Disney\u2019s own flagship theatre in Hollywood and is fully integrated with their other businesses.\u00a0 Indeed, the Sunday morning that I attended <em>Brave<\/em> I was surrounded by families visiting it as one of the stops in Disney tour packages.<\/p>\n<p>As a premium venue, El Capitan offers much more than your usual movie experience.\u00a0 As I walked in to find a seat, a talented organist played a medley of songs from classic Disney films, like <em>Pinocchio<\/em>\u2019s \u201cWhen You Wish Upon a Star,\u201d and from more recent titles, such as <em>Toy Story<\/em>\u2019s \u201cYou\u2019ve Got a Friend in Me\u201d and <em>The Lion King<\/em>\u2019s \u201cCircle of Life.\u201d<\/p>\n<p>There was plenty of other pre-show entertainment.: a couple of trailers, a brief light show, and song and dance numbers featuring costumed Disney characters.\u00a0 Unlike the organ medley, though, these live performances did not use music from Disney films, but instead drew from the Great American songbook. Mickey and Minnie danced to Astaire-Rogers tunes, followed by patriotic songs, including George M. Cohan\u2019s \u201cYou\u2019re a Grand Old Flag\u201d and \u201cThe Yankee Doodle Boy.\u201d\u00a0 The program culminated with a short medley of Scottish songs that introduced Disney\u2019s newest princess, Merida.<\/p>\n<p><a href=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Stage-show-400.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-22601\" title=\"Stage show 400\" src=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Stage-show-400.jpg\" alt=\"\" width=\"400\" height=\"196\" srcset=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Stage-show-400.jpg 400w, https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Stage-show-400-150x73.jpg 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/a><\/p>\n<p>This final number provided a more or less seamless segue into the start of <em>Brave<\/em>.<\/p>\n<p>I didn\u2019t know quite what to expect from the film, which has hailed as a change of pace for Pixar, a company that had developed a reputation for targeting a \u201cfamily film\u201d demographic centered on pre-teen boys.\u00a0\u00a0 Despite the fact that Pixar had broken new ground with the film\u2019s red-haired, tartan-clad heroine, <em>Brave<\/em> received middling reviews. By August, it was perceived as a bit of an underperformer, having earned \u201conly\u201d half a billion dollars worldwide. (Such is the high bar set by Pixar titles.)<\/p>\n<p>I quite enjoyed <em>Brave<\/em>, not least because it was in Atmos.\u00a0 For the most part, Atmos lived up to the hype, offering a sonic experience that was unlike anything I\u2019d heard in theatres before.\u00a0 In a way, Atmos simply refines things that could be accomplished in Dolby 5.1 or 7.1.\u00a0 Yet certain moments of <em>Brave<\/em> lived up to the promise of a fully three-dimensional sound that matches a film\u2019s 3-D images. I\u2019m not an audio engineer or sound technician.\u00a0 I\u2019m really just a guy who likes going to the movies, albeit one who is a tad more attuned to the vagaries of digital surround sound mixes.\u00a0 So I\u2019m offering some \u201cin the moment\u201d impressions of the Atmos system.\u00a0 If I\u2019ve made any grievous errors in description, chalk it up to either faulty memory or the power of cognitive illusion.<\/p>\n<p>I first became aware of Atmos as something different early on during a rather ordinary scene in which Merida receives \u201cprincess training\u201d from her mother.\u00a0 As Merida recites a poem, the Queen, standing above her, instructs her to project her voice saying, \u201cEnunciate!\u00a0 You must be understood from anywhere in the room or it\u2019s all for naught.\u201d<\/p>\n<p><a href=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Enunciate-1-400.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-22613\" title=\"Enunciate 1 400\" src=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Enunciate-1-400.jpg\" alt=\"\" width=\"400\" height=\"169\" srcset=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Enunciate-1-400.jpg 400w, https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Enunciate-1-400-150x63.jpg 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/a><\/p>\n<p>Cut to Merida. When she replies under her breath, \u201cThis is all for naught,\u201d the Queen shoots back \u201cI heard that!\u201d<\/p>\n<p><a href=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Enunciate-2-400.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-22614\" title=\"Enunciate 2 400\" src=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Enunciate-2-400.jpg\" alt=\"\" width=\"400\" height=\"169\" srcset=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Enunciate-2-400.jpg 400w, https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Enunciate-2-400-150x63.jpg 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/a><\/p>\n<p>During this brief shot that holds on Merida, Emma Thompson\u2019s mellifluous response as the Queen issues from one of the left rear surround speakers.<\/p>\n<p>The localization of the Queen\u2019s voice creates a brief \u201cpoint of audition effect\u201d as it realistically places us in the middle of the diagonal space that separates Merida from her mother. The moment also playfully demonstrates the Queen\u2019s instruction to Merida to be heard from \u201canywhere in the room.\u201d<\/p>\n<p>Another example of Atmos\u2019 innovative use of offscreen sound occurs during the family dinner scene in which Fergus is retelling the story of his confrontation with Mordu.\u00a0 After Merida sits down at the table, Fergus is about to take a bite from a leg of poultry.\u00a0 At this moment, we hear the sound of barking dogs swiftly panned through the right side surround speakers in the auditorium.<\/p>\n<p><a href=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Dog-1-400.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-22619\" title=\"Dog 1 400\" src=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Dog-1-400.jpg\" alt=\"\" width=\"400\" height=\"168\" srcset=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Dog-1-400.jpg 400w, https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Dog-1-400-150x63.jpg 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/a><\/p>\n<p>The dogs then burst into the frame from off right.<\/p>\n<p><a href=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Dog-2-400.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-22620\" title=\"Dog 2 400\" src=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Dog-2-400.jpg\" alt=\"\" width=\"400\" height=\"168\" srcset=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Dog-2-400.jpg 400w, https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Dog-2-400-150x63.jpg 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/a><\/p>\n<p>The use of spot sound effects in the surround speakers is quite conventional, but the panned barking had a smoothness and swiftness that I had not heard before.<\/p>\n<p>This moment is interesting for another reason.\u00a0 Although this is admittedly a bit speculative, I believe it showcases Atmos\u2019 ability to exploit a kind of aural correlate of the Phi Phenomenon.\u00a0 The Phi Phenomenon refers to an optical illusion involving the movement of light.\u00a0 Gestalt psychologist Max Wertheimer noticed in experiments conducted in the early 1910s that when two lights were flashed on and off rapidly enough, subjects saw them not as two flashing lights, but rather as a single light that appeared to move back and forth.\u00a0 Many neon signs exploit this perceptual illusion.<\/p>\n<p>The same is true of this rapidly panned sound in Dolby\u2019s Atmos, which is made possible by the system\u2019s \u201cpan-through array.\u201d\u00a0 Because the sound editor can use positional metadata to send the sound of the bark to each of the right side surround speakers for just a couple milliseconds of time, our mind does not hear it as a group of fragmented sounds, but instead hears it as a single sound that zips through the space of the auditorium.<\/p>\n<p>Later, while galloping in the woods, Merida finds herself thrown into the middle of a Stonehenge-like circle.\u00a0 As Merida gets her bearings, we hear a breathy, echoey, high-pitched sound coming from one of the right surround speakers.\u00a0 Cueing us by Merida\u2019s glance into the space off right, director Mark Andrews cuts to a shot over Merida\u2019s shoulder that shows a blue wisp off in the distance.<\/p>\n<p><a href=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Wisp-1a-400.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-22634\" title=\"Wisp 1a 400\" src=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Wisp-1a-400.jpg\" alt=\"\" width=\"400\" height=\"166\" srcset=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Wisp-1a-400.jpg 400w, https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Wisp-1a-400-150x62.jpg 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/a>\u00a0 \u00a0 \u00a0<a href=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Wisp-2a-400.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-22635\" title=\"Wisp 2a 400\" src=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Wisp-2a-400.jpg\" alt=\"\" width=\"400\" height=\"166\" srcset=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Wisp-2a-400.jpg 400w, https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Wisp-2a-400-150x62.jpg 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/a><\/p>\n<p>The use of a sound effect in the surround channels to steer our attention to offscreen space may be one of the most conventional aspects of digital sound aesthetics.\u00a0 Yet this moment is a bit unusual. It positions one localized sound effect against a bed of ambient sounds that are sent to all of the speakers in a geographical zone.\u00a0 In fact, this is an aspect of Atmos that Dolby showcases to content-providers.\u00a0 Unlike systems that are wholly channel-based, Atmos allows sound editors to locate a single sound effect in an individual speaker at the same time that other groups of sounds are fed to the system as a channel-based submix.\u00a0 The combination of \u201cbeds\u201d and aural objects is captured in a visual diagram provided by Dolby.<\/p>\n<p><a href=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Atmos-bedding-500.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-22599\" title=\"Atmos bedding 500\" src=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Atmos-bedding-500.jpg\" alt=\"\" width=\"500\" height=\"271\" srcset=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Atmos-bedding-500.jpg 500w, https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Atmos-bedding-500-150x81.jpg 150w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/a><\/p>\n<p>The graphic of the bed shows a variety of gray-colored flora and fauna.\u00a0 The aural objects are represented as a green frog and a blue songbird.\u00a0 When the two images are combined, the green frog and blue bird stand out as individually colored objects set off against the bed of gray background elements. Background and foreground effects can all be developed individually and then blended at a later stage of postproduction. Atmos refines the creative possibilities found in other digital surround sound systems in a way that preserves current workflows.<\/p>\n<p>Up until now, I have not said much about Atmos\u2019 ability to exploit an overhead plane of sound.\u00a0 This may strike you as a bit curious since the legendary sound designer, Gary Rydstrom, discussed this aspect of Atmos in the <em>Hollywood Reporter<\/em> as one of the technology\u2019s most appealing features.\u00a0 Describing a scene where Merida goes to retrieve an arrow that she has launched, Rydstrom says:<\/p>\n<p><strong>You hear the arrow \u2018swish\u2019 go through the theatre and land way back behind the audience.\u00a0 Then she goes into the forest.\u00a0 I love putting sound in the ceiling, things like scary forest birds.\u00a0 For a little girl, the forest feels even taller and more imposing if you can have weird sounds way up high<\/strong>.<\/p>\n<p>Rydstrom\u2019s description beautifully captures the way this moment from <em>Brave<\/em> works onscreen.\u00a0\u00a0 Yet because I had read his comments before seeing the film, it was a little less powerful than some other events on the overhead sound plane. A moment I found more striking comes when the queen realizes that a magic spell has turned her into a bear. \u00a0The bear flails about the room, ultimately falling backward onto her four-poster bed.<\/p>\n<p><a href=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Bear-1a-400.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-22631\" title=\"Bear 1a 400\" src=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Bear-1a-400.jpg\" alt=\"\" width=\"400\" height=\"167\" srcset=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Bear-1a-400.jpg 400w, https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Bear-1a-400-150x62.jpg 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/a>\u00a0 \u00a0 \u00a0<a href=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Bear-2a-400.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-22632\" title=\"Bear 2a 400\" src=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Bear-2a-400.jpg\" alt=\"\" width=\"400\" height=\"167\" srcset=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Bear-2a-400.jpg 400w, https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Bear-2a-400-150x62.jpg 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" \/><\/a><\/p>\n<p>After falling through the bottom of the bed, the bear then bolts upright to smash through the canopy.\u00a0 Aurally, this moment is rendered as a loud crash located in the speakers suspended from the ceiling.\u00a0 The placement of the sound beautifully punctuates the bear\u2019s sudden upward thrust, adding a sonic punch to the sight gag.<\/p>\n<p>Probably the most vivid demonstration of Atmos\u2019 capability comes in a scene in which Merida is caught in a thunderstorm.\u00a0 Sitting in the balcony of El Capitan, I felt pulled into the thick of events unfolding onscreen.\u00a0 If you shut your eyes, you could almost feel the patter of raindrops, the whoosh of the wind, and the violent clamor of thunderclaps.<\/p>\n<p>Admittedly, such scenes can seem pretty powerful in a theatre using a more conventional digital surround system.\u00a0 A Dolby 5.1 or 7.1 mix can create comparable aural immersion by simply sending submixes of the storm\u2019s sounds to different zones within the theatre.\u00a0 I suspect that the impact of the Atmos mix came less from its ability to isolate particular sound effects than it did from the additional subwoofers placed in the back corners of the theatre.\u00a0 With three subwoofers, loud sounds seem flung at you from all directions.\u00a0 Thanks to the additional LFE channel, the sound waves from those thunderclaps triggered even stronger shakes and rumbles.\u00a0 (The extra subwoofers also enhanced Mordu\u2019s ferocious roars during the epic confrontation, shown up top, that resolves <em>Brave<\/em>\u2019s plot.)\u00a0 The overhead speakers also played a subtle role in creating the feeling of being caught in a storm.\u00a0 The sense of a three-dimensional environment is undoubtedly heightened by the sound of rain droplets falling and spattering above one\u2019s head.<\/p>\n<p><a href=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Rainstorm-brightened-1a-500.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-22653\" title=\"Rainstorm brightened 1a 500\" src=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Rainstorm-brightened-1a-500.jpg\" alt=\"\" width=\"500\" height=\"213\" srcset=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Rainstorm-brightened-1a-500.jpg 500w, https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Rainstorm-brightened-1a-500-150x63.jpg 150w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/a><\/p>\n<p>Is Dolby Atmos the great leap forward for cinema audio that its proponents claim?\u00a0 The answer depends upon the weight you place on potentiality vs. established practice.\u00a0 Atmos definitely creates opportunities for precise placement of sounds in the auditorium.\u00a0 That in turn offers new prospects for audio\/visual coherence.\u00a0 As Dolby puts it in the white paper: \u201cIf a character on the screen looks inside the room toward a sound source, the mixer has the ability to precisely position the sound so that it matches the character\u2019s line of sight, and the effect will be consistent throughout the audience.\u201d<\/p>\n<p>Yet the specific purposes to which Atmos was put in <em>Brave<\/em> \u2013 the use of spot sounds to activate offscreen space; the use of surround speakers for panned or moving sounds; the creation of a immersive, 3D aural environment; the use of loud noises to viscerally impact the audience \u2013 are all things that its predecessors accomplished, going all the way back to Dolby\u2019s pioneering four-channel system.\u00a0 Atmos does these things either a little better or a lot better, depending upon the specific system you\u2019re comparing it with.<\/p>\n<p>Perhaps my description of <em>Brave <\/em>suggests that the advantages of Atmos are more subtle than spectacular.\u00a0 Perhaps you feel that contemporary movies are sound-polished enough already.\u00a0 If so, Atmos probably won\u2019t hold much appeal for you as a moviegoer.<\/p>\n<p>The bigger question for me is whether it will be widely adopted by theatre owners.\u00a0 A key aspect of Dolby\u2019s sales pitch for Atmos is that it is scalable to almost any size of theatre.\u00a0 If your theatre is too small for a 62.2 configuration, you can reduce the speaker array and get some of the benefits of Atmos\u2019 improved surround definition and overhead sound plane.\u00a0 Dolby says its minimum configuration for Atmos is 9.1.\u00a0 But if the best that you can do for your theatre is 9.1, then perhaps Dolby\u2019s 7.1 system is a more sensible option.<\/p>\n<p>The exhibitor\u2019s ability to mix and match components in Atmos was something I experienced firsthand during a recent visit to the ShowPlace ICON in Chicago.\u00a0 The ICON has two screens wired for Atmos, but those auditoriums weren\u2019t equipped with the optional subwoofers that were in the system at El Capitan.\u00a0 Why? With two additional subwoofers, there is increased risk of sound bleeding over to the neighboring auditoriums of a multiplex.\u00a0 This wasn\u2019t a problem for El Capitan, a huge, standalone theatre.<\/p>\n<p>In any case, the costs to upgrade all the screens in a multiplex would be prohibitive, particularly at a time when many theatre owners are still smarting from expenditures of converting to digital projection.\u00a0 For that reason, Atmos may be introduced as 3D was, with one or two screens per venue at first. \u00a0The decision to do an Atmos upgrade may devolve upon the question of what particular sound system is good enough to meet the needs of both theatre owners and patrons.<\/p>\n<p>Yet the threshold for \u201cgood enough\u201d is not static, and theatre owners may find themselves under increasing pressure as home theatre technologies become ever more sophisticated.\u00a0 If Quentin Tarantino is right that watching digital projection in a movie theatre is like watching a giant television screen in someone\u2019s living room, then Atmos really offers exhibitors something to differentiate the multiplex from the home theatre.\u00a0 With 4K televisions already showing up at big-box retailers, cinema audio may provide exhibitors with the best means of luring movie fans out of their living rooms.\u00a0 After all, are you really ready to deploy a couple of dozen speakers around your walls and from your ceiling?<\/p>\n<hr \/>\n<p>At several points in this post, I cited information made available in <a href=\"http:\/\/www.dolby.com\/uploadedFiles\/Assets\/US\/Doc\/Professional\/Dolby-Atmos-Next-Generation-Audio-for-Cinema.pdf\" target=\"_blank\" rel=\"noopener\">a white paper<\/a> prepared by Dolby that explains the key features of Atmos to content providers and exhibitors. \u00a0 Additionally, Dolby\u2019s website offers lots of other information about their Atmos system: <a href=\"http:\/\/www.dolby.com\/us\/en\/professional\/technology\/cinema\/dolby-atmos.html#Theatres\" target=\"_blank\" rel=\"noopener\">a list of theaters <\/a>wired for Atmos,\u00a0<a href=\"http:\/\/www.dolby.com\/us\/en\/consumer\/content\/movie\/release\/dolby-atmos-movies.html\" target=\"_blank\" rel=\"noopener\">a roster of films<\/a> mixed in the process, and <a href=\"http:\/\/www.dolby.com\/us\/en\/professional\/technology\/cinema\/dolby-atmos-video.html\" target=\"_blank\" rel=\"noopener\">a short video<\/a> explaining some of the differences between Atmos and other systems.<\/p>\n<p>Information about <em>Brave<\/em> in Atmos can be found in two articles published by <em>The Hollywood Reporter<\/em> that are available<a href=\"http:\/\/www.hollywoodreporter.com\/news\/dolby-atmos-brave-premiere-pixar-laff-339193\" target=\"_blank\" rel=\"noopener\"> here<\/a> and <a href=\"http:\/\/www.hollywoodreporter.com\/news\/dolby-atmos-brave-348083\" target=\"_blank\" rel=\"noopener\">here<\/a>.\u00a0 There&#8217;s also\u00a0<a href=\"http:\/\/designingsound.org\/2012\/06\/the-sound-of-brave\/\" target=\"_blank\" rel=\"noopener\">a video interview with <em>Brave<\/em>\u2019s sound design team<\/a>.\u00a0 A brief <a href=\"http:\/\/elcapitan.go.com\/about.html\" target=\"_blank\" rel=\"noopener\">history of the El Capitan<\/a> can be found on the theatre\u2019s website.<\/p>\n<p>Film scholars Jay Beck and Mark Kerins both have written excellent histories of Dolby\u2019s Atmos\u2019 predecessors.\u00a0 Beck\u2019s 2003 Ph.D. dissertation, \u201cA Quiet Revolution: Changes in American Film Sound Practices, 1967-1979,\u201d offers a terrific account of Dolby\u2019s innovation of its pioneering four-channel stereo system. \u00a0For a sampling of Beck\u2019s analysis of Dolby Stereo aesthetics, see his essay, \u201cThe Sounds of \u2018Silence\u2019: Dolby Stereo, Sound Design, and <em>Silence of the Lambs<\/em>\u201d in <a href=\"http:\/\/www.amazon.com\/Lowering-Boom-Critical-Studies-Sound\/dp\/0252075323\/ref=tmm_pap_title_0?ie=UTF8&amp;qid=1366727988&amp;sr=8-1\" target=\"_blank\" rel=\"noopener\"><em>Lowering the Boom: Critical Studies in Film Sound<\/em><\/a>, coedited by Beck and Tony Grajeda.\u00a0\u00a0 Kerins\u2019 work, on the other hand, focuses more squarely on Dolby 5.1 and what he calls a \u201cdigital surround sound style.\u201d\u00a0 See Kerins\u2019 <em><a href=\"http:\/\/www.amazon.com\/Beyond-Dolby-Stereo-Cinema-Digital\/dp\/0253222524\/ref=sr_1_1?s=books&amp;ie=UTF8&amp;qid=1366728023&amp;sr=1-1&amp;keywords=beyond+dolby\" target=\"_blank\" rel=\"noopener\">Beyond Dolby (Stereo): Cinema in the Digital Sound Age<\/a>.<\/em><\/p>\n<p>For more on Atmos, see <a href=\"http:\/\/blog.commarts.wisc.edu\/2013\/04\/11\/dolby-atmos-what-you-hear\/\" target=\"_blank\" rel=\"noopener\">Eric Dienstfrey&#8217;s excellent explanation<\/a> on our UW media blog, Antenna.<\/p>\n<p>Wanda, the biggest cinema chain in China and purchaser of the AMC chain in the US, recently announced <a href=\"http:\/\/www.boxoffice.com\/statistics\/news\/2013-04-15-wanda-cinemaline-selects-dolby-atmos-for-x-land-giant-screen\" target=\"_blank\" rel=\"noopener\">a major commitment to Atmos<\/a> in its Mainland cinemas.<\/p>\n<p><a href=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Merida-and-mom-600.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-22655\" title=\"Merida and mom 600\" src=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Merida-and-mom-600.jpg\" alt=\"\" width=\"600\" height=\"251\" srcset=\"https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Merida-and-mom-600.jpg 600w, https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Merida-and-mom-600-150x62.jpg 150w, https:\/\/www.davidbordwell.net\/blog\/wp-content\/uploads\/Merida-and-mom-600-500x209.jpg 500w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Today we have a guest entry by our friend and colleague Jeff Smith. Jeff teaches here at the University of Wisconsin&#8211;Madison in the Film Studies area. He&#8217;s an expert on cinema sound, particularly music. His book The Sounds of Commerce: Marketing Popular Film Music is a trailblazing explanation of the ties between 1960s Hollywood and [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35,291,91,59,187,130],"tags":[],"class_list":["post-22583","post","type-post","status-publish","format-standard","hentry","category-animation-pixar","category-film-music","category-film-technique-sound","category-technique-staging","category-film-technology","category-movie-theatres"],"_links":{"self":[{"href":"https:\/\/www.davidbordwell.net\/blog\/wp-json\/wp\/v2\/posts\/22583","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.davidbordwell.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.davidbordwell.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.davidbordwell.net\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.davidbordwell.net\/blog\/wp-json\/wp\/v2\/comments?post=22583"}],"version-history":[{"count":60,"href":"https:\/\/www.davidbordwell.net\/blog\/wp-json\/wp\/v2\/posts\/22583\/revisions"}],"predecessor-version":[{"id":45211,"href":"https:\/\/www.davidbordwell.net\/blog\/wp-json\/wp\/v2\/posts\/22583\/revisions\/45211"}],"wp:attachment":[{"href":"https:\/\/www.davidbordwell.net\/blog\/wp-json\/wp\/v2\/media?parent=22583"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.davidbordwell.net\/blog\/wp-json\/wp\/v2\/categories?post=22583"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.davidbordwell.net\/blog\/wp-json\/wp\/v2\/tags?post=22583"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}